Insights, strategies, and stories from the NextNet AI team.
A client looks at a single AI visibility number and asks the only question that matters. Where does that come from? It is a fair question, and one percentage cannot…
Somewhere this morning, a buyer in your category typed a question into an engine and got a short paragraph back.…
There is a number you have probably seen quoted in five different decks this year: 84% of AI citations come…
The request rarely arrives as a request. It arrives as a forwarded screenshot, or a line at the end of…
Your monthly traffic report is still accurate. It has just stopped describing your audience. Sessions are down and search referrals…
Somewhere this week, a buyer in one of your advertiser’s categories opened an AI assistant and asked which company they…
Somewhere in your organization, a browser tab is open to a CDN bot settings page, and someone is hovering over…
The revenue meeting has a new column in it. Not a bigger one. A new one. For most publishers, the…
Every publisher has the same chart open somewhere. Search referrals, month over month, sloping down. The chart is accurate. It…
You ask an engine a question in your category. Your brand comes up. That feels like a win, right up…
